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Success Recipe: How To Convert Your Crisis Into A Prospect

Probably the worst thing about a crisis is when the people concerned are the last to know what is going to hit them. When it finally strikes...

Probably the worst thing about a crisis is when the people concerned are the last to know what is going to hit them. When it finally strikes, it might be too late to act.

Keeping secrets of an impending crisis, for example, the coronavirus pandemic from the public was detrimental for some nations. It also disregarded the caution offered by the U.S. 16th president, Abraham Lincoln.

By @Comic24Derick  

“I am a firm believer in the people. If given the truth, they can be depended upon to meet any national crisis,” he said. “The great point is to bring them real facts.” In any crisis facts and the truth matter. In business, acting swiftly will ensure your company’s future and long-term existence.

Learn from a crisis

The Great Recession, for instance, was a sharp economic decline spanning from December 2007 to June 2009 was one of the best learning curves for America, according to Jerome Powell, the 16th chair of the Federal Reserve since 2018.

“The financial crisis and the Great Recession posed the most significant macroeconomic challenges for the United States in a half-century, leaving behind high unemployment and below-target inflation and calling for highly accommodative monetary policies.”

Before the advent of the global coronavirus pandemic that has devastated global economies, Brooke Foss Westcott, a theologian, celebrated for co-editing The New Testament in the original Greek in 1881 had shared something similar.

Crises expose your character

“Great occasions do not make heroes or cowards; they simply unveil them to the eyes of men,” noted Westcott. “Silently and imperceptibly, as we wake or sleep, we grow strong or weak; and at least, some crisis shows what we have become.”
“When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.”
Any occasion, good or bad is a chance to be seen and heard, whether as a business or as an individual. The coronavirus pandemic has revealed certain characteristics that are embedded within us. For some, they chose to fold their hands and disappear from the radar.

Against the odds

Others, however, chose to remain resilient and fight on, thereby fulfilling the wisdom offered by businessman Elon Musk. “When something is important enough, you do it even if the odds are not in your favor.”

Musk, one of the richest people alive is the CEO and chief engineer at SpaceX and Tesla.

The economic environment has been rough and tough for many world economies. Going against the tide is a sure way to make it in a world faced with many problems as Henry Ford once proposed.

“When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.”

From a Farmboy, Ford became an established industrialist and founded the Ford Motor Company that created the first affordable automobile for middle-class Americans. Four decades after his death, Ford’s company is still a force in the automobile industry.

Take a risk or fail

Mark Zuckerberg could have not said it better. “The biggest risk is not taking any risk…,” the man who co-founded Facebook said.

“In the world that is changing really quickly, the only strategy that is guaranteed to fail is not taking risks.” Zuckerberg who dropped out of Harvard in his sophomore year to complete his project took a risk that many are uncomfortable to attempt.

Zuckerberg is among the most 100 influential people in the world at 37 years. In 2016, Forbes ranked he came 10th on The World’s Most Powerful People. If you doubt what Zuckerberg said, then Walt Disney could influence you to change.

Follow your dream

“If you can dream it, you can do it,” Walt Disney, a pioneer of the American animation industry, once mentioned. To his credit, Disney introduced several developments in the production of cartoons. He holds the record for most Academy Awards earned by an individual, with 22 Oscars from 59 nominations.

The fear of failure, especially after or during the pandemic is real for many businesses, however, Richard Branson’s quotes will bring you comfort. “You don’t learn to walk by following rules. You learn by doing, and by falling over.”

After a prolonged pandemic pause, some companies are contemplating opening, while others will fold, forever.

Falling, failing is the best teacher

Earlier in his life, Branson’s Christmas trees and budgerigars ventures were a dismal failure. He later launched the Student, a magazine called Student in 1966. Two years into the publication business, he earned £50,000.

Virgin Publishing, Virgin Cola, Virgin Cars, Virgin Clothing, and Virgin Brides are among his failed business ventures, but through his determination, the world recognizes him as a business magnate, investor, and author.

Ross Perot ran for American Presidency, and a poll revealed he led a three-way race against President Bush and Democratic nominee Bill Clinton. In the election, he got over 19.7 million votes, the most ever for a third-party candidate. He ran again in 1996 under the Reform Party.

Don’t give up, your time is coming

So, if you are contemplating giving up, remember Perot’s milestone and his statement afterward. “Most people give up just when they’re about to achieve success. They quit on the one-yard line. They give up at the last minute of the game one foot from a winning touchdown.”

Presidents all over the world face crises of different magnitudes. The most recent was former U.S. president, Donald Trump who, however, refused to take responsibility for his actions in contrast to Charles de Gaulle, the past President of France.

“Faced with crisis, the man of character falls back on himself. He imposes his own stamp of action, takes responsibility for it, makes it his own.” From Charles de Gaulle’s words, ownership is vital for you to achieve greatness.

A crisis is an opportunity

Can a crisis become an opportunity? According to Canadian actor and entrepreneur, Ryan Reynolds, yes, it can. “Any kind of crisis can be good. It wakes you up.” It means a crisis can be a lesson.

In times of trouble never give up, Jack Ma encourages. “Never give up. Today is hard, tomorrow will be worse, but the day after tomorrow will be sunshine.”

At a young age, Ma began studying English by conversing with English-speaking tourists. To perfect his English, he would ride 27 km on his bicycle to give tourists tours of the area. Imagine if Ma had given up then, probably he could have not become China’s third-richest person.


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