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Success Recipe: Smart Investment Strategies for Beginners

The world of investment is scary, and confusing especially for beginners.  Many have burning questions in their minds, including: where shou...

The world of investment is scary, and confusing especially for beginners. 

Many have burning questions in their minds, including: where should I invest my money?


Fortunately, the proliferation of investment news, investment quotes and wisdom by experts offers you guidance. Although the investment stock market remains unpredictable, their advice remains timeless.

What is an investment?

The founder and former CEO of the Visa credit card, Dee Hock’s offers a proven step-by-step course for investment beginners.

“The prudent course to make in investment is learning, testing and understanding, determine how the new concepts compare to how you now operate and thoughtfully determine how they apply to what you want to achieve in the future.”

In the above statement, Hock cautions against investing blindly, throwing your money everywhere without a clear, planned strategy.

Ignore the noise, it will always be there

“Stock market goes up or down, and you can’t adjust your portfolio based on the whims of the market, so you have to have a strategy in a position and stay true to that strategy and not pay attention to noise that could surround any particular investment,” said John Paulson.

In other words, Paulson implies, the stock market is unpredictable and cannot be controlled, but rather have a strategy to stay afloat because noises will always be there.

Deb Haaland insists that an investment is not an event, rather it is a long-term process, that must benefit the next generation. 
If the health of a nation is ignored, it will adversely impact on productivity. Wealth and health are twins. (Image: Pixels) 
“We must shift our thinking away from short-term investment and sustainability, and always have the next generations in mind with every decision we make.”

Investment is a character

For a community to succeed, it must make investment part of its character and culture, according to Robert Trout.

“A successful society is characterized by a rising living standard for its population, increasing investment in factories and basic infrastructure, and the generation of additional surplus which is invested in generating new discoveries in science and technology.”

Trout implies that surplus must be invested, and not consumed.

Invest in humanity

After making money on an investment, always follow in Ted Turner’s footsteps by investing in humanity and not possessions.

“I made a lot of money. I earned a lot of money with CNN and satellite cable television. And you can’t really spend large sums of money, intelligently, on buying things,” the America media proprietor said. 

“So I thought the best thing I could do was put some of that money back to work – making an investment in the future of humanity,” added Turner. 

Turner’s $1 billion gift to support the United Nations, which created the United Nations Foundation has transformed humanitarian initiatives.

Investing in women is an investment in the future and human rights, after all, they constitute the bulk of the world’s citizens. 

“Investing in women's lives is an investment in sustainable development, in human rights, in future generations – and consequently in our own long-term national interests,” reveals, Liya Kebede.

Don’t ignore education, health

“The most valuable investment we can make is in our children's education. When we make education a priority, we give our children opportunity,” said Martin O'Malley. “Opportunity to learn at higher levels than their parents were able to learn; to earn at higher levels than we were able to earn.”

Though education is not a highway to success, it opens more opportunities for children that their parents did not enjoy.

For any investment to succeed, health must be prioritized, said John Quelch. “View health as an investment, not an expense.” If the health of a nation is ignored, it will adversely impact on productivity. Wealth and health are twins.

Enter Jonathan Sacks

“The wisest rule in investment is: when others are selling, buy. When others are buying, sell. Usually, of course, we do the opposite,” the late philosopher suggested. “When everyone else is buying, we assume they know something we don’t, so we buy. Then people start selling, panic sets in, and we sell too.”

The wisdom, Sacks reveals is that you must act in contrast to your peers. Don’t follow the crowd.

Cast your net wider

“Don’t narrow your investment portfolio, cast the net wider,” declared Deborah Meaden. “I’m not scared of many sectors, so if you look at my investment portfolio, it is pretty wide. I’ve invested in anything from market research firms to fashion houses and textile companies.”

Technology is the future

Steve Jobs emphasized technological investment because it will shape the future of doing business.

“The overall point is that new technology will not necessarily replace old technology, but it will date it. By definition. Eventually, it will replace it,” the renowned designer mentioned. 

“But it's like people who had black and white TVs when color came out. They eventually decided whether or not the new technology was worth the investment.”

Ignore news at your peril

The demise of Enron must be a case study for any potential investor to track your investment. Always ready investment news, instructs Whitney Tilson.

“No one would suggest completely ignoring the news about your investments. Enron investors, for example, would have been well-served to sell once early reports of accounting irregularities surfaced,” the American investor said.

Enron added: “But the key is to keep the news in context and act only if further reflection or study indicates that the core thesis for an investment has changed.” Ignoring the news cost Enron investors billions.

A crisis is a time to learn

In times of crisis, an investor must learn the ropes because these will become a valuable learning curve in the future. The current coronavirus pandemic, for example, will equip investors to get through a crisis in the future.

“With a good perspective on history, we can have a better understanding of the past and present, and thus a clear vision of the future,” Carlos Slim Helu said.

Robert Kiyosaki, an authority in investment, recommends real estate. “Real estate investing, even on a very small scale, remains a tried and true means of building an individual's cash flow and wealth.”

The opposite route leads to success

Warren Buffet proposes an odd, yet proven philosophy, of investing in a subdued market and exiting when the market soars. “I will tell you how to become rich. Close the doors,” the investment billionaire said. 

“Be fearful when others are greedy. Be greedy when others are fearful,” Buffet continued. 


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