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Social Media: Mankind Designed It, Now It Defines Us

Social media was created to make human interaction better for users. In business, for example, it has enabled a more efficient trade. The va...

Social media was created to make human interaction better for users.

In business, for example, it has enabled a more efficient trade. The various available platforms have become a huge marketplace for people who are in business.

By @Comic24Derick

The abuse of social media is becoming prevalent, but for those who want to get noticed, it is the right place to go.

Artists, for instance, Neo, are using the platform to build an influence. Social media remains the right place for you to do business.

Don’t abuse social media

“Everyone is comparing lives on social media and wants the perfect body, perfect image, perfect outfit, perfect life – we’re striving for this perfection, and it’s so unhealthy because there’s no such thing as perfection.” – Emily Atack.

Social media users are occupied with taking pictures, updating their statuses. This has become a race for some users, who are competing to outperform each other.
“The power of social media is it forces necessary change.” (Image: Pexels.com)

Every image posted on social media must make a statement. Others users are exaggerating their posts to get more comments, likes, and shares. While other users are making money on social media, some people use it for the wrong reasons.

Lives have been hijacked

There is always a temptation to be on social media because it is a place of gossip and trending news. The platforms are addictive. Each morning many people check their phones before they do anything, and this shows how social media is influencing people’s lives.

But there is a need to create a balance between your work and the use of social media otherwise your life and work will be affected.

“Your morning sets up the success of your day. So many people wake up and immediately check text messages, emails, and social media,” Caroline Ghosn stated. “I use my first hour awake for my morning routine of breakfast and meditation to prepare myself.”

Find your niche

Ron Ronson a journalist said: “The great thing about social media was how it gave a voice to voiceless people.” People in remote nations are using social media to transform lives in many ways. On social media, you can find relevant information.

People and activists can air their views freely for a small fee and such messages are broadcast across the globe in real-time. Social media offers people with different political views space to communicate their different opinions.

Roxane Gay shared Ronson’s observation

Double-edged sword

“Social media is something of a double-edged sword. At its best, social media offers unprecedented opportunities for marginalized people to speak and bring much-needed attention to the issues they face,” the author of the Bad Feminist said.

Adding that, “At its worst, social media also offers ‘everyone’ an unprecedented opportunity to share in collective outrage without reflection.” Gay says users of social media are, however, abusing the freedom that comes with access to the various platforms.

Social media is dictating our lives

“Social media is changing the way we communicate and the way we are perceived, both positively and negatively. Every time you post a photo, or update your status, you are contributing to your own digital footprint and personal brand.” – Amy Jo Martin

Martin, the founder of Digital Royalty is a social media expert, understands how it has transformed people's lives. In some cases, social media has made some people’s better, while others have chosen the space to be negative.

Status updates 

Each status update has a different meaning when it is viewed by other social media users. Ever heard of some people whose previous posts have become to haunt them years later.

The world has witnessed huge social movements that have brought change into people’s lives. The black lives matter, Dress like a woman and stop funding hate, among other social movements gained traction over the years.

This trend and others influenced Erik Qualman to say: “The power of social media is it forces necessary change.”

Devastation to humanity

“When I hear people debate the ROI of social media? It makes me remember why so many businesses fail,” Gary Vaynerchuk, a Belarusian-American entrepreneur. “Most businesses are not playing the marathon. They’re playing the sprint. They’re not worried about lifetime value and retention. They’re worried about short-term goals.”

The use of social media to promote your business is not a once-off thing, it needs time and careful strategy to realize the benefits. To get more results, you need to invest more time and resources before you can get the real benefits. There are no shortcuts when it comes to the use of social media.

The power of social media is real. “Social media is a very, very powerful tool,” American country musician, Chris Young said. “It also gives power to tools.”

Switch off

“When it comes to social media, there are just times I turn off the world, you know. There are just some times you have to give yourself space to be quiet, which means you’ve got to set those phones down.” – Michelle Obama

The abuse of social media is affecting many families and relationships. In public places, people are always on their phones, and they are switched off to other things that are going on around them while they are hooked on media platforms to get updates.

Tyler Perry claims he lives his life according to what Michelle Obama said. Taking time off social media gives room to do other things. Perry said: “I’m not a social media person; I don't know what’s going on unless somebody tells me.”

Become an influence

Hailing from Pakistan, Malala Yousafzai is a celebrated female activist and the youngest Nobel Prize laureate. She has used her popularity and presence on social media to influence many people.

“What is interesting is the power and the impact of social media... So we must try to use social media in a good way.”

Regulation is needed

“I think there should be regulations on social media to the degree that it negatively affects the public good,” said Elon Musk, meaning that laws must be implemented to stop the abuse of social media platforms.

The definition of social media

“In general, we’re a social network,” Mark Zuckerberg. “I prefer that because I think it is focused on the people part of it - as opposed to some people call it social media, which I think focuses more on the content.”

Facebook co-founder says their original plan was to create a platform that could enhance human relationships. The commercialization of Facebook has given it a new perspective.


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